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Essentials of Customer Centricity & Sales

via SWAYAM Plus

Overview

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The Essentials of Customer Centricity & Sales course provides a comprehensive understanding of key sales strategies, customer service excellence, and buyer behaviour. It focuses on the significance of different types of accounts for NRIs. This customer-centricity course introduces the SPANCO sales framework, making it ideal for professionals who want to excel in customer relationship management and sales.

Intended audience

Sales Executive/Manager, Customer Relationship Manager, NRI Banking Officer, Business Development Executive, Customer Service Specialist, Distribution Manager, Key Account Manager, Retail Banking Specialist

Prerequisites

  • 12th Pass, Students pursuing graduation, UG graduates, Early career working

Assessment & certification

  • Assessment fee: Included — no extra fee
  • Assessment mode: Online
  • Assessment type: MCQ
  • Assessment provider: TIMESPRO
  • Certificate provider: SWAYAM Plus and TIMESPRO

Syllabus

  • Week 1: Types of accounts for NRIs
  • Week 2: Introduction to sales and distribution
  • Week 3: Importance of customer service
  • Week 4: Buyer's behaviour and factors affecting
  • Week 5: Relationship Management
  • Week 6: SPANCO

Taught by

Brindha K, Milly Sachdeva, Tanvi Dubey, Kartik Nimbalkar

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