Earn 3 transferable credits with our online Business 309: Digital Marketing & Advertising (SDCM-0072) course featuring engaging video lessons, self-paced learning, and instructor support. Start anytime and transfer to 2,000+ colleges.
Overview
Syllabus
- Ch 1. Marketing & the Internet
- Ch 2. Digital Marketing Strategies
- Ch 3. Creating Digital Campaigns
- Ch 4. Segmentation & Targeting
- Ch 5. Online Marketing & Advertising
- Ch 6. Search Engine Optimization
- Ch 7. Social Media Advertising & Promotions
- Ch 8. Mobile Marketing
- Ch 9. Email Marketing
- Ch 10. Digital & Web Analytics
- Ch 11. Customer Engagement & Relations
- Ch 12. Digital Marketing Plan Strategy
- Ch 13. Required Assignments for Business 309
- Ch 14. Studying for Business 309
- Course Practice Test