Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Getting started with SAP Engagement Cloud - Emarsys Edition

via SAP Learning

Go to class Write review

Corporate Finance Institute

Learn Excel & Financial Modeling the Way Finance Teams Actually Use Them

Noble Desktop

Live Online Classes in Design, Coding & AI — Small Classes, Free Retakes

Overview

Google, IBM & Meta Certificates — All 10,000+ Courses at 40% Off

One annual plan covers every course and certificate on Coursera. 40% off for a limited time.

Get Full Access

This course will introduce you to the most essential SAP Engagement Cloud - Emarsys Edition platform concepts.

Syllabus

Discovering Key Features and Basics

Getting Started
Identifying Key Features and Benefits
Discovering Key Features and Basics

Managing Data and Contacts

Creating, Setting Up and Managing Contacts
Importing Contact Data Manually
Managing Data and Contacts

Segmenting Contacts

Defining Segments and Different Types of Segments
Creating Contact Criteria-Based Segments and Combined Segments
Segmenting Contacts

Creating Personalized Email Campaigns

Using Email Templates and Managing General Email Settings
Discovering Personalized Email Content Creation
Creating Personalized Email Campaigns

Automating Customer Journeys

Introducing Automations
Exploring Tactics
Automating Customer Journeys

Optimizing Marketing Activities

Exploring Email Analytics
Exploring Best Practices
Optimizing Marketing Activities

Exploring Joule for Consultants

Using AI-Powered Guidance to Accelerate SAP Customer Experience Projects
Exploring Joule for Consultants

Reviews

Start your review of Getting started with SAP Engagement Cloud - Emarsys Edition