Networking, Digital Commerce, and Enterprise Systems

via Coursera Specialization

Go to class Write review

Overview

Google, IBM & Meta Certificates – 40% Off

One Coursera Plus subscription covers most Professional Certificates on Coursera.

Unlock All Certificates

Modern organizations depend on connected technologies to communicate, reach customers, support online commerce, and manage operations at scale. In this specialization, you'll build practical, business-focused technology skills in computer networks, digital commerce, social media, and enterprise systems, including customer relationship management (CRM), enterprise resource planning (ERP), and supply chain management (SCM), the technologies that power today's organizations. You'll learn how organizations use networks, the Internet, wireless technologies, and the Internet of Things (IoT) to connect people, devices, and information. You'll explore e-commerce, digital marketing, and social media strategies that help organizations engage customers and navigate ethical and legal challenges online. You'll also examine enterprise systems that integrate operations, customers, and supply chains. From ERP and CRM to supply chain technologies, you'll discover how organizations use information systems to improve efficiency and support decision-making. Through real-world examples from organizations such as Netflix, Dell, Walmart, TikTok, BMW, and Salesforce, you'll see how technology supports strategy and growth. Whether you're building business technology fluency or preparing for roles like business analyst, e-commerce coordinator, or systems support professional, this specialization helps you understand how organizations use technology to connect people, data, and business processes.

Syllabus

Course 1: Computer Networks, the Internet, and Wireless Technology
Course 2: E-Commerce, Social Media, and Digital Marketing
Course 3: Enterprise Systems: ERP, CRM, and Supply Chain Management

Courses

0 reviews

View details

Networks are the invisible infrastructure behind business decisions, customer interactions, and workplace tools used throughout modern organizations. This course gives you a practical, business-focused foundation in how computers connect and communicate—from the wired backbone of the modern enterprise to the wireless and mobile technologies that let work happen anywhere. You will compare local and wide area networks, examine the communications media and protocols that move data reliably, and trace how the Internet and World Wide Web function. From there, you will explore the network applications that drive discovery, communication, collaboration, and education in organizations today. Finally, you will investigate wireless transmission media, short- to long-range wireless networks, mobile computing and mobile commerce, and the rapidly expanding Internet of Things. By the end, you will be able to speak confidently about networking concepts and evaluate how these technologies create strategic value for an organization.
0 reviews

View details

Every business today operates in a marketplace shaped by online transactions and social platforms, which future managers must understand to support business strategy and customer engagement. This course examines how organizations buy, sell, communicate, and build relationships in a digitally connected world. You'll begin with the fundamentals of e-business and e-commerce, exploring the major types of electronic commerce, how companies sell directly to consumers, how businesses transact with one another online, and the ethical and legal issues these activities raise. Next, you'll examine social computing and the Web 2.0 tools and platforms that enable users to create, share, and collaborate on content, along with how organizations use these technologies to support social commerce and social shopping. The course concludes with the strategic use of social media across key business functions, including marketing, customer relationship management, recruiting, onboarding, and employee development. Through examples from companies such as TikTok and BMW, you'll evaluate the opportunities and challenges e-commerce and social media present to modern organizations.
0 reviews

View details

Organizations run on integrated information systems that connect transactions, functional areas, customers, and suppliers into a single enterprise view. In this course, you will examine how businesses use transaction processing systems, functional area information systems, and enterprise resource planning systems to manage internal operations and coordinate work across the organization. You will then explore how customer relationship management systems help organizations build stronger customer relationships, personalize service, and turn customer data into business insight. Finally, you will examine supply chain management systems and the technologies, including EDI, extranets, and portals, that help companies coordinate with suppliers, distributors, and partners. Through examples from companies such as Netflix, Dell, Walmart, Salesforce, and Southwest Airlines, you will evaluate the benefits, drawbacks, and strategic role of enterprise systems. By the end of the course, you will understand how ERP, CRM, and SCM systems work together to help organizations operate efficiently, serve customers, and manage complex business relationships.