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Massachusetts Institute of Technology

Becoming an Entrepreneur

Massachusetts Institute of Technology via MITx Online

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Overview

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Learn the business skills and startup mindset needed to embark on your entrepreneurial journey, using tools and methods from the premier program for aspiring entrepreneurs, MIT Launch.

Syllabus

  • Overcoming the top myths of entrepreneurship
  • Defining your goals as an entrepreneur and startup
  • Identifying business opportunities
  • Performing market research and choosing your target customer
  • Designing and testing your offering
  • Planning your business logistics, plus pitching and selling to customers

Taught by

Martin Culpepper and Laurie Stach

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