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LinkedIn Learning

Winning Back a Lost Customer

via LinkedIn Learning

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Overview

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Lost customers are not lost causes. Learn why customers leave—and how to win them back.

Syllabus

Introduction
  • Getting a customer back
1. Understanding Lost Customers
  • Knowing when a customer is lost
  • Why customers leave
  • Solving attrition problems
2. Mission Impossible
  • Establishing contact patterns
  • Building attrition alarm systems
3. Win Customers Back
  • How to implement a reactivation system
  • Rekindle relationships and craft your messaging
  • How to deliver a reactivation campaign
  • How to track a reactivation campaign
Conclusion
  • Setting expectations for winning back lost customers
  • Customer reactivation resources

Taught by

Noah Fleming

Reviews

4.7 rating at LinkedIn Learning based on 359 ratings

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