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Learn how design thinking can lead to better business solutions. Discover new strategies for ideation and problem-solving, such as journey mapping, concepting, and prototyping.
Syllabus
Introduction
- Welcome
- About this course and our LinkedIn group
- What is design thinking?
- Design thinking approach
- Design thinking mindset
- Roles for innovation
- Tangibility: Making space to create
- Tangibility: Making complexity visual
- Leading design thinking
- Challenges of leading design thinking
- Skill of a design thinking leader
- Aligning the team
- Team leap activity
- Managing creative flow
- Set a shared goal: Mission countdown
- Active alignment
- Active alignment: Check your goal
- User-centered design overview
- Hypothesis generation
- Creating the journey map
- Synthesis
- Concepting
- Concepting activity
- Developing a service blueprint
- Prototyping fast and often
- Lo-fi prototyping
- Prototyping spaces
- Culture change
- Conclusion and next steps
Taught by
Turi McKinley and frog