Building Accountability into Your Culture

Introduction

• Your role as a leader in driving accountability

1. The Role of Leaders in Modeling Accountability

• Setting the tone for accountable behavior
• What and who are you accountable to?
• From accountable to responsible
• Modeling the right behaviors

2. The Role of Individuals and Teams

• Defining accountability on your team
• Using incentives to drive accountability
• Resources for your team

3. Building Accountability into Your Culture and Brand

• Creating a culture of accountability
• Strengthening a brand
• Reinforcing a culture of accountability

Conclusion

• Generating momentum and overcoming obstacles