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Google Ads Search Certification

Google via Skillshop

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Overview

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Demonstrate your mastery of building and optimizing Google Search campaigns. Certified users will exhibit the ability to leverage automated solutions like Smart Bidding and Audience Solutions to boost campaign performance for specific marketing objectives.By earning the Google Ads Search Certification, Google recognizes your ability to:
  • Translate a vision for online marketing into a coherent digital marketing strategy
  • Develop a Google Search strategy with wider company marketing plans
  • Generate a plan to increase leads, sales or web traffic using Google Search
  • Develop a plan to reach new and existing customers with Google Search Audiences
  • Ensure your Search marketing plan is aligned with your digital marketing budget
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Syllabus

Prepare for the certification (Optional)Note: This assessment is optional but will help prepare you for the certification. Check your understanding of key concepts tested in the certification.
  • Knowledge Check Assessment
Pass the assessment and earn a certification (Complete Required)
  • Google Ads Search Assessment (Required)
Study Google Ads Search (Optional)
  • Grow Your Business with Google Ads
  • Explore the Value of Google Search
  • Understand the Google Ads Auction
  • Deliver the Right Message with Text Ads
  • Make Ads Relevant with Search Ad Extensions
  • Increase Efficiency with Automated Bidding
  • Discover Google's Audience Solutions
  • Boost Performance with Optimization Score
  • Increase Conversions with Performance Planner

Taught by

Google

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Reviews

4.7 rating, based on 12 Class Central reviews

Start your review of Google Ads Search Certification

  • Levith Dcosta
    The Google Ads Search Certification course is an excellent resource for anyone looking to master the intricacies of Google Ads. The course offers comprehensive, step-by-step instructions on how to create, manage, and optimize search ad campaigns effectively. It covers essential topics such as keyword research, ad copywriting, bidding strategies, and performance analysis. The interactive lessons and real-world examples make complex concepts easy to understand and apply.
  • Profile image for Mohammad Adnan
    Mohammad Adnan
    2
    The Google Ads Search Certification course is an excellent resource for anyone looking to master the intricacies of Google Ads. The course offers comprehensive, step-by-step instructions on how to create, manage, and optimize search ad campaigns effectively. It covers essential topics such as keyword research, ad copywriting, bidding strategies, and performance analysis. The interactive lessons and real-world examples make complex concepts easy to understand and apply. Additionally, the course is regularly updated to reflect the latest trends and changes in the digital advertising landscape. Overall, it's an invaluable tool for marketers seeking to enhance their advertising skills and achieve better results for their campaigns.
  • Profile image for Alifah Salsabilah
    Alifah Salsabilah
    Sangat bagus dan sangat membantu sekali untuk saya yang ingin mendapatkan sertifikat, banyak materi yang bisa saya pelajari
  • Anonymous
    the content is incredibly informative and practical, making complex advertising concepts straightforward and accessible. he modular format meant I could fi the learning around my busy schedule, progressing at my own comfortable pace . the knowledge gained has been immediately applicable to my professional work , providing a significant boost my digital marketing skills.
  • Profile image for Naima Ben Aaliwate
    Naima Ben Aaliwate
    It will be a very useful course , I hope the lessons will be more useful and accessible, and also simplified for beginners.
  • Profile image for Thanh Ngân Lê
    Thanh Ngân Lê
    3
    The best course I have ever had in my career,It has very important sections to study also focus on the basics of ads search.
  • Sajal Kapoor
    1
    good experience as it teaches me lot of things which is helpful in corporatw world. As a begineer it was a great learning experience
  • Uddhav Kshirsagar
    1
    The best course I have ever had in my career,It has very important sections to study also focus on the basics of ads search.
  • Anonymous
    The best course I have ever had in my career,It has very important sections to study also focus on the basics of ads search.
  • DEEPAK KUMAR
    good course for beginners ,Great certification I would recommend it to anyone. You will learn how to create a google ad what extensions you should use to get more traffic to your ad and many other features that will increase ROAS.
  • Profile image for Aouatef Abid
    Aouatef Abid
    The best course I have ever had in my career,It has very important sections to study also focus on the basics of ads search.
  • Anonymous
    Good but long and I am impressed the google digital ads search certification and free of cost of your
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