Validate your expertise using Google Display to deliver results that get the most from your display advertising investment. Certified users will demonstrate their ability to develop effective Display strategies and campaigns that achieve specific marketing goals.By earning the Google Ads Display Certification, Google recognizes your ability to:

Translate a vision for online marketing into a coherent digital marketing strategy
Develop a Google Display strategy with wider company marketing plans
Generate a plan to increase awareness, consideration, action and retention using Google Display
Develop a plan to reach new and existing customers with Google Display Audiences
Ensure Display marketing plan is in alignment with digital marketing budget

Note: Some courses contain links to sites that may not be available in your preferred language or that require you to select your language. Performance Planner to launch on Apps, Shopping and Display soon.

Syllabus

Prepare for the certification (Optional)Note: This assessment is optional but will help prepare you for the certification. Check your understanding of key concepts tested in the certification.

Knowledge Check Assessment

Pass the assessment and earn a certification (Complete Required)

Google Ads Display Assessment (Required)

Study Google Ads Display (Optional)

Grow Your Business with Google Ads
Identify Campaign Types on Google Display Ads
Reach Users on Google Display Ads
Increase Efficiency with Automated Bidding
Deliver the Right Message on Google Display Ads
Increase Conversions with Performance Planner

Taught by

Google

Reviews

4.9 rating, based on 8 Class Central reviews

Start your review of Google Ads Display Certification

Anonymous

The Google Ads Display Certification is a solid, free course from Google Skillshop that dives into creating and optimizing display ads across the Google Display Network. It's beginner-friendly, with short video modules and quizzes that take about 4-…

The Google Ads Display Certification is a solid, free course from Google Skillshop that dives into creating and optimizing display ads across the Google Display Network. It's beginner-friendly, with short video modules and quizzes that take about 4-6 hours to complete—no prior experience needed.

Pros: Practical tips on targeting, budgeting, and measuring ROI; helps land freelance or agency gigs in digital marketing. I liked how it covers responsive ads and remarketing strategies, which are super relevant today.

Cons: It's a bit basic if you're already advanced, and the certification expires after a year, so renewal is required. Overall, 4.5/5 stars—great for boosting your resume if you're into work-from-home marketing roles! 📈

Want tips on prepping for it?
Anonymous

this course was incredibly informative and up-to-date. I learned new display advertising strategies that I can immediately apply in my work.
Penumatsa Rohith Venkata Sai Phani Varma
3

excellent, is my go to source for study material for teaching my kids. It has a great number of subject areas to choose from, from basic to university level. Love the animated videos and the availability of the lesson transcript, etc. Your presenters present the info at just the level I need to break it down for their understanding.
Sagar Babariya
3

Thank you for your commitment to providing valuable resources and opportunities for professionals in the advertising industry. I am proud to have received this certification and will continue to recommend the program to others.
Jithin Ma
1

very informative, engaging, and up-to-date**. The materials included **videos, readings, quizzes, and assignments** that were easy to follow and understand. The instructors were **experienced and knowledgeable** in their fields and provided **clear and helpful explanations** of the concepts and best practices. The course was **very relevant and applicable** to my career goals as a digital marketer. I learned **new skills and strategies** that I can use to create effective and impactful digital marketing campaigns for my clients. The course also helped me to **expand my network** and connect with other learners and professionals in the digital marketing industry.
Anonymous

Hey am Timo collinson Uganda masaka

Am very happy coz am here and am here to apply for the Google certificate
Anonymous

I have completed the Google Ads Display Certification and I love the course it is more helpful to Digital Marketers.
Heenu

Very interesting course got to know new things. it is a new to skill that i have have unlock and hope so by reading my review other people will try this course.

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