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Coursera

Facebook Content Creator Pro

Coursera via Coursera Specialization

Overview

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Transform from Facebook beginner to marketing expert with this 20-course program covering every aspect of platform success. Starting with zero experience, you'll build a thriving presence through strategic planning, compelling storytelling, and data-driven optimization. Master content strategy by identifying your niche and creating balanced calendars mixing posts, visuals, videos, and live content. Learn to craft posts using the Hook-Body-CTA model, create visuals with mobile photography, and produce videos for Facebook Watch. Master Facebook Live for real-time connection and understand the algorithm to maximize reach. Use Meta Business Suite analytics while building communities through Groups and Pages. The program includes business training—from page setup to Facebook Ads Manager mastery. Learn monetization through Stars, Subscriptions, Events, and Shops. Special courses cover AI content with ChatGPT, Canva animation, and organic Group marketing. Through hands-on projects and templates, gain immediately applicable skills. Whether building a personal brand, growing a business, or pursuing content creation, this program provides the complete roadmap from first post to profits. By completion, you'll confidently create content, build communities, run ad campaigns, and generate multiple revenue streams on Facebook.

Syllabus

  • Course 1: Facebook Strategy: Effective Content
  • Course 2: Facebook Planning: Manage Content Like a Pro
  • Course 3: Facebook Content Creation Essentials
  • Course 4: Facebook Visuals: Enhance Photography & Design
  • Course 5: Facebook Watch: Create Engaging Videos
  • Course 6: Facebook Storytelling: Write Compelling Stories
  • Course 7: Facebook Live: Real-Time Engagement
  • Course 8: Facebook Insights: Crack the Algorithm
  • Course 9: Facebook Analytics: Optimize Performance
  • Course 10: Facebook Optimization: Grow Your Presence
  • Course 11: Facebook Growth: Boost Your Engagement
  • Course 12: Facebook Communities: Maximize Interaction
  • Course 13: Facebook Monetization: Collaborate with Brands
  • Course 14: Creating Social Media Posts with GenAI: Mastering ChatGPT
  • Course 15: Create Animated Social Media Posts using Canva
  • Course 16: Small Business Marketing Using Facebook
  • Course 17: Organic Marketing: Facebook Groups For Small Businesses
  • Course 18: Create a Facebook Business Page
  • Course 19: Get Started with Facebook Ads Manager
  • Course 20: How to Set Up a Facebook Ads Campaign

Courses

Taught by

Dr. Elias Abdelkefi, Dr. Karl Michel, Emmanuel Ibekwe, Julia Arteno, Lamia Labello, Michael Morgan, Nina Ottaviano and Stacey Shanklin-Langford

Reviews

4.6 rating at Coursera based on 1792 ratings

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