Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Coursera

Social Media Marketing with AI

via Coursera

Overview

Google, IBM & Meta Certificates — All 10,000+ Courses at 40% Off
One annual plan covers every course and certificate on Coursera. 40% off for a limited time.
Get Full Access
This course teaches you how to use AI to transform the way you plan, create, and manage social media marketing. You’ll learn how to build complete campaigns from idea to execution, generate engaging content and visuals in minutes, and make smarter decisions using data-driven insights. Along the way, you’ll develop practical skills to streamline workflows, boost creativity, and significantly increase your efficiency. By completing the course, you’ll be able to produce high-quality posts, videos, and ads tailored to different platforms, while also optimizing performance and improving ROI with AI-powered tools. You’ll gain a clear advantage in a competitive market by working faster and more strategically, without sacrificing quality. What sets this course apart is its hands-on, action-oriented approach. You won’t just learn concepts—you’ll apply them through real tasks and build assets you can use immediately. Designed for both beginners and experienced marketers, this course helps you stay ahead by combining cutting-edge AI tools with proven social media strategies.

Syllabus

  • Introduction to AI in Social Media Marketing
    • Explore how AI is transforming social media marketing workflows and learn how to effectively use key tools from day one.
  • Developing Social Media Campaigns Using AI
    • Learn how to plan, research, and structure high-impact social media campaigns using AI-powered insights and strategies.
  • AI-Driven Content Creation for Social Media
    • Master the creation of engaging, platform-optimized content using AI for captions, articles, and video concepts.
  • Creating Visual Content with AI Tools
    • Discover how to produce eye-catching visuals and multimedia assets using AI-powered design and image-generation tools.
  • Managing Social Media Campaigns with AI
    • Learn how to execute, monitor, and optimize social media campaigns while leveraging AI for performance and engagement.
  • Final
    • Wrap up your learning by exploring ethical considerations, leveraging prompt libraries, and completing a final assessment.

Taught by

Anton Voroniuk

Reviews

Start your review of Social Media Marketing with AI

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.