Product Strategy and Roadmapping

Microsoft via Coursera

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Details

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Provider

Coursera
Pricing

Paid Course
Languages

English
Certificate

Paid Certificate Available
Duration & workload

21 hours 26 minutes
Sessions

On-Demand
Subtitles

English

Found in

Part of

Microsoft AI Product Manager

5.0

Overview

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Build your experience in the art of developing comprehensive product strategies aligned with business goals and customer needs. This course guides you through generating new product ideas, creating detailed roadmaps, and defining precise product requirements. Learn to incorporate AI and cloud capabilities into your strategies, and apply Microsoft-specific tools and methodologies. Construct visual roadmaps, prioritize features, and estimate effort and resources. Define functional and non-functional requirements, create user stories, and collaborate with development teams. Understand strategic roadmapping for AI-driven products, including risk management and ethical considerations. Additionally, learn stakeholder and change management essentials to effectively manage expectations and resolve conflicts. Complete a final project demonstrating your ability to develop a product strategy and roadmap. By the end of the course, you will be able to: - *Generate new product ideas based on market and competitive research. *Develop a high-level product strategy that aligns with business goals and customer needs. *Create a detailed product roadmap outlining objectives, milestones, and timelines. *Define product requirements to guide the development team. *Complete a final project that demonstrates the ability to develop a product strategy and roadmap. -Incorporate AI and cloud capabilities into product strategy -Apply Microsoft-specific tools and methodologies A Microsoft 365 license or free trial is needed to complete the course activities.

Syllabus

Generating product ideas

In this module, you will unleash your creativity and learn how to generate innovative product ideas that address market needs and opportunities based on competitive analysis and market research.

Developing a product strategy

This module lays the groundwork for successful product management by exploring the critical first steps in shaping a product's direction. You'll learn to craft a compelling product vision that inspires and guides development, set SMART objectives that translate that vision into actionable goals, and ensure your product strategy aligns seamlessly with broader business objectives.

Creating a product roadmap

In this module, you'll master the art of crafting a visual product roadmap that effectively communicates the product's development timeline, key milestones, and releases. You'll learn how to prioritize features and releases based on their impact on business goals, user needs, and technical feasibility. Additionally, you'll gain the skills to estimate the effort and resources required for each feature or release, ensuring your roadmap is both realistic and achievable. By the end of this module, you'll be equipped to create compelling roadmaps that guide your product's journey, align stakeholders, and drive successful product development.

Defining product requirements

In this module, you'll delve into the critical process of defining product requirements. You'll learn how to identify and document both functional and non-functional requirements, ensuring a clear understanding of what the product needs to do and how it should perform. You'll master the art of creating user stories and use cases to capture user needs and expectations effectively. Additionally, you'll explore strategies for collaborating with the development team, fostering open communication and ensuring alignment throughout the development process. By the end of this module, you'll possess the skills to translate user needs into actionable requirements, paving the way for successful product development and delivery.

Strategic roadmapping for AI-driven products

This module focuses on developing product strategies specifically tailored to the unique challenges and opportunities presented by AI-driven products. You'll learn how to navigate the iterative lifecycle of AI solutions, incorporate key milestones for data acquisition and model training, and address the ethical and regulatory considerations unique to AI.

Stakeholder & change management essentials

In this module, you'll gain a deep understanding of the symbiotic relationship between stakeholder management and change management in the dynamic world of product development. You'll learn to identify and understand key stakeholders, their unique perspectives, and how to build strong, lasting relationships with them. We'll also dive into the strategies for effectively communicating and managing expectations throughout the product lifecycle, particularly during times of change. You'll explore how to anticipate and address resistance, foster collaboration, and ensure all stakeholders feel heard and valued. By mastering these intertwined skills, you'll be equipped to navigate the complexities of product development, drive successful outcomes, and cultivate an environment of trust and support for your product initiatives.