Leading Products Through Growth and Scale

In this course, you will explore how product leadership changes as companies move from early stage to scaleup and mature stages. You will examine early stage product strategy, including prototyping, customer validation, MVP choices, credibility, and go-to-market strategy. You will then study the shifts required during scaleup, such as moving from people to process, relationships to brand, early product to scalable product, ownership to partnership, and opportunistic decisions to strategic expansion. The course also addresses technical debt, customer requests, product innovation in mature companies, build, buy, and partner decisions, product sunsetting, opportunity assessment, and partnerships across growth stages. Through reflective assignments, role plays, dialogue, knowledge checks, and a final exam, you will practice applying product leadership decisions to changing organizational conditions.