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Coursera

Effective Employee Retention Strategies to Combat Attrition

S.P. Jain Institute of Management and Research via Coursera

Overview

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This course aims to equip executives/ Leaders with the Skills, Tactics and Strategies that are necessary to develop and implement effective retention strategies within their organizations. Participants will explore various retention methods and techniques that are relevant to the contemporary workforce, understand the importance of employee engagement, and learn how to create a supportive and inclusive workplace culture that fosters long term commitment of the workforce. Upon completing this course, you will: 1. Diagnose impact of employee motivation on Employee Retention 2. Examine retention issues at various stages of an Employee life cycle/ career stages 3. Analyse the role of "Reverse Mentoring" in motivating the Millennials 4. Formulate Strategies for creating an inclusive, positive and an engaged workforce 5. Address issues of turnover and satisfaction 6. Derive strategies for retaining team members 7. Understanding appropriate leadership styles and behaviours to facilitate employee retention 8. Examine the dimensions of Leadership Coaching 9. Building perspectives and skills on mentorship, coaching and counselling 10. Designing and Delivering customized Retention Plans 11. Overcoming challenges in Employee retention 12. Evaluating metrics and measures on Employee retention and applying retention analytics to mitigate attrition

Syllabus

  • Talent Retention Landscape
    • In today’s dynamic business landscape, retaining top talent is critical to organizational success. Turnover carries significant cost, disrupts productivity, and undermines morale. This course equips executives and HR leaders with the skills, tactics, and strategies to design and implement effective retention systems. This module explains why retention is a top business priority amid shifting employee expectations and macroeconomic trends. Using motivation theory, it pinpoints what creates “stickiness” across the employee lifecycle and at different career stages. It highlights high-impact practices such as reverse mentoring(millennials mentoring more tenured colleagues) to foster mutual learning, growth, and commitment for both mentors and mentees. By the end, leaders can diagnose retention risks and apply targeted, motivation-based interventions that strengthen loyalty and reduce regrettable attrition.
  • Creating an Positive Employee Experience
    • This module will focus on building an inclusive, positive and an engaged workforce, addressing issues of turnover and satisfaction and also how to retain team members through creating a culture of high performance.
  • Leaders as Role Models for Fostering Retention
    • This module focuses on adopting a style of leadership that is appropriate to coaching, mentoring and counselling employees in order to be able to retain them. It will focus on providing supportive leadership behaviours e.g during onboarding, that contribute towards developing employees through role model behaviours.
  • Execution Excellence in Implementing Retention Strategies and Tactics
    • This module dwells on formulating customized and tailor made retention strategies, overcoming challenges in implementing those strategies and also determining appropriate measures and metrics to track the progress.

Taught by

Dr. Sushmita Srivastava

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