Communication Strategies for Experienced Leaders (Live Online)

Overview

Through strategic and intentional leadership communication, drive organizational action at all levels and shape the thinking of even the most demanding executives, clients, and key stakeholders.

You have already established yourself as an accomplished leader and communicator. Today, you need to expand your sphere of influence, tackle more complex challenges, and drive transformational improvements in business performance. Mastery of advanced leadership communication skills and the flexibility to apply them in dynamic environments are requirements for continued success.

Who Should Attend

This program is designed for senior leaders who are committed to deepening their leadership communication capabilities in order to achieve higher levels of success and impact within their organizations.

How You Will Benefit:

Unlock advanced leadership communication strategies that maximize business impact and strengthen your leadership presence
Apply proven techniques for persuading colleagues at your level, supervisors, reports, clients, and key audiences
Strengthen your effectiveness in your most pressing challenges, from communicating difficult information to energizing team performance
Communicate with poise and assurance across contexts, from brief informal discussions to formal presentations and strategic proposals
Leverage contemporary digital and electronic communication platforms to their fullest potential
Construct compelling messages that resonate emotionally and intellectually: messages that are concise, clear, robust, credible, tailored to your specific audience, and catalyze rapid action

What You Will Cover:

Persuading teams, customers, collaborators, and key stakeholders through your communication, reaching both internal and external audiences
Building the foundation of trust, authority, connection, and strong working relationships necessary for delivering superior organizational performance
Creating alignment, unity, commitment, and strong team ownership
Structuring and presenting your core message for the greatest persuasive impact
Removing communication obstacles in any context or situation
Managing all dimensions of your message: content and language, verbal delivery, visual components and the signals you send nonverbally
Selecting the optimal channels and approaches for delivering your message
Optimizing your use of modern digital and electronic communication tools
Communicating with grace and effectiveness in unplanned or time-sensitive situations

Outline

Learning Objectives

Our Framework: The Five Imperatives of Advanced Leadership Communication

Outline the Leadership Communication Model
Explain the Five Imperatives of Advanced Leadership Communication
Establish the Learning Outcomes, Focus, Methods, and Operating Principles for This Program

Prepare Carefully

Structure Your Thoughts Using Mind-Mapping Techniques
Define Your Message Outcomes Using a Results Matrix
Shape Your Message to Resonate with Your Target Audience
Select the Most Effective Channels for Your Message
Refine Your Message Using the KISSSS Principle

Earn Credibility

Recognize the Key Elements That Make a Leader Credible
Exhibit Genuine Care, Integrity, and Skill in Difficult Situations While Selecting Appropriate Communication Methods
Build and Reinforce Your Credibility as a Persuasive Leader

Win Hearts and Minds

Build a Logical and Compelling Argument to Persuade
Build a Message That Resonates Intellectually and Emotionally
Transform a Message from Challenging to Constructive
Customize Your Message to Align with Your Audience's Priorities, Concerns, and Communication Preferences

Build Consensus, Commitment, and Cooperation

Develop Messages That Support Successful Transformation Initiatives
Apply Methods for Creating Shared Agreement and Anticipating Pushback
Explain Approaches to Obtain Ownership and Support Through Transformational Challenges

Get Results: Overcome Obstacles and Resistance