This course equips Product Managers to craft compelling narratives, translate data into stories, and influence stakeholders to secure alignment and support.
Overview
Syllabus
- Unit 1: Crafting Compelling Narratives
- Articulate Product Purpose With Impact
- Transform Features Into Hero Stories
- Adapt Your Message for Different Audiences
- Unit 2: Data Driven Storytelling
- Data Stories Drive Product Decisions
- Justify Your Visualization Choice
- Data Storytelling Under Pressure
- Unit 3: Stakeholder Engagement Essentials
- Map Stakeholder Influence Networks
- Uncover Hidden Stakeholder Concerns
- Align Engineering Resources Through Negotiation
- Unit 4: Negotiating Product Trade-offs
- Navigate Critical Product Trade Off Decisions
- Navigate Competing Stakeholder Priorities
- Navigate High Stakes Trade-offs