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edX

The Sales Manager Playbook for Leading People

via edX

Overview

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This intermediate path helps sales managers strengthen the people-leadership skills needed to support performance and long-term development. You will learn to identify coaching opportunities, ask effective questions, encourage autonomy, and maintain progress through consistent follow-up.

You will also explore how to guide teams through uncertainty, organizational change, and difficult conversations with transparency, resilience, and empathy. The path covers techniques for tailoring messages, setting clear expectations, and communicating effectively with representatives, peers, and executives.

Finally, you will learn to connect individual motivators with business targets and compensation plans. You will practice explaining compensation mechanics and sustaining engagement beyond individual quota cycles.

Syllabus

  • Coach sales representatives for long-term growth, accountability, and ownership
  • Identify individual motivators and connect them to meaningful performance outcomes
  • Guide teams through uncertainty, change, and difficult conversations
  • Tailor communication for representatives, peers, and executives
  • Set clear expectations that support alignment and performance
  • Explain compensation plans and their relationship to business targets
  • Reinforce team motivation beyond individual quota cycles

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