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Intro
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Classroom Contents
The Rules of the Game - What App Developers Can Learn from Games
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- 1 Intro
- 2 Making money on apps is harder than games
- 3 Retention is king
- 4 Retention in Firebase Analytics
- 5 Beyond the tutorial
- 6 Funnel report in Firebase Analytics
- 7 OkCupid taking it step-by-step
- 8 OkCupid before the redesign
- 9 OkCupid after the redesign
- 10 New onboarding flow
- 11 Retention improved
- 12 Another way to look at it
- 13 Space Ape predicts the future
- 14 Space Ape dynamic targeted offers
- 15 Target with Remote Config
- 16 Wish selects offers based on user engagement
- 17 Two Dots case study
- 18 TomTom going from premium to freemium... the right way
