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WENDY'S
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Classroom Contents
How to Communicate Your Value and Get Known
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- 1 Intro
- 2 JASON SILVA BILLIONAIRE
- 3 COMMUNICATE THEIR VALUE TO OTHERS
- 4 DISRUPT EDUCATION SYSTEM
- 5 LESSONS
- 6 HOW WERE ABLE TC ESCAPE
- 7 NEVER WORK WITH ANOTHER CLIENT
- 8 ORIGIN
- 9 AN OLD FRIEND FROM COLLEGE
- 10 MENTOR
- 11 WHO YOU KNOW
- 12 INFLUENCE 18 WHO KNOWS YOU
- 13 NOT A LICENSE TO SPAM
- 14 KEVIN KELLY TRUE FANS
- 15 GIVE TREMENDOUS VALUE
- 16 OPPORTUNITY TO SERVE
- 17 Who are they Hopes/fears Dream of becoming Change they seek
- 18 GAPS
- 19 PEOPLE DON'T FALL IN LOVE WITH CORPORATIONS
- 20 VOICE
- 21 SEARCHING FOR THEIR TRIBE
- 22 1. Compelling back story 2. Character flaws 3. Parables 4. Polarizing (take a stand)
- 23 WENDY'S
- 24 CONVERSATIONS ARE BI-DIRECTIONAL
- 25 Obsessed with secrecy
- 26 Tour the factory, an insider's peek
- 27 W-HOTEL, TAIPEI BRANDING
- 28 Beginner's Mindset
- 29 Perfection paralyze Big ideas take time Need others Hard to start
- 30 SUMMARY
- 31 NO MORE GATE KEEPERS
- 32 MIDDLE MANAGERS
- 33 EXECUTION
