Marketing Analytics Courses

Coursera

Audience & Attribution Analytics

Explore cohort analysis, segmentation, and attribution models to measure retention, evaluate channel contributions, and make smarter budget decisions across the customer journey.

• Coursera
• 7 weeks, 1 hour a week
• Self-Paced
• Paid Course

Coursera

Salesforce Marketing Cloud Integration Essentials

Master seamless CMS-to-SFMC integrations using REST APIs, data extension mapping, and automation security to trigger personalized campaigns from website events with hands-on Postman testing.

• Coursera
• 3 hours 9 minutes
• Self-Paced
• Paid Course

Email Marketing with AI

Master AI-driven email marketing by automating workflows, personalizing campaigns, and optimizing performance with prompt engineering, audience segmentation, and data-driven insights.

• Coursera
• 4 hours 34 minutes
• Self-Paced
• Paid Course

Enhancing Patient Experience with Predictive Analytics

Leverage predictive analytics to forecast patient experiences, reduce readmissions, and improve care outcomes in healthcare settings using real-world data-driven insights.

• Coursera
• 3 hours 8 minutes
• Self-Paced
• Paid Course

Using Predictive Analytics for Healthcare Safety & Quality

Explore how predictive analytics transforms healthcare safety by shifting from reactive to proactive patient management, blending caring theories with data-driven strategies to reduce falls and improve outcomes.

• Coursera
• 4 hours 14 minutes
• Self-Paced
• Paid Course

Edureka

Tableau Cloud and AI for Analytics

Master enterprise Tableau by combining Cloud/Server architecture, AI-driven analytics with Tableau Agent and Pulse, governance frameworks, and performance optimization for scalable business impact.

• Coursera
• 10 hours
• Self-Paced
• Paid Course

Coursera

Advanced Email Marketing Techniques

Master advanced email marketing with automation workflows, A/B testing, GDPR compliance, and CRM integration using MailChimp to manage professional-grade campaigns at scale.

• Coursera
• 11 hours
• Self-Paced
• Paid Course

Coursera

Decision Foundations & Diagnostic Analytics

Master decision-making with analytical frameworks, KPI dashboards, cognitive bias mitigation, and root-cause analysis techniques like 5 Whys and Pareto to drive evidence-based business outcomes.

• Coursera
• 12 hours
• Self-Paced
• Paid Course

Coursera

Email Analytics Basics

Master email analytics by building a stakeholder-ready dashboard with real campaign data, UTM tracking, A/B testing, and KPI visualization to showcase portfolio-worthy marketing analyst skills.

• Coursera
• 11 hours
• Self-Paced
• Paid Course

EDUCBA

Social Media Marketing Strategy

Master Twitter marketing with hands-on training in profile optimization, hashtag strategy, audience targeting, analytics, and campaign tracking to grow followers and generate business leads.

• Coursera
• 4 weeks, 2 hours a week
• Self-Paced
• Paid Course

EDUCBA

Web Analytics and A/B Testing Basics

Master A/B testing, landing page optimization, and conversion strategies using Google Analytics to boost user engagement, ROI, and data-driven marketing decisions.

• Coursera
• 3 weeks, 2 hours a week
• Self-Paced
• Paid Course

Coursera

AI Strategy and Marketing Leadership

Master AI-driven marketing leadership by combining social listening, competitive analysis, project management, and data storytelling to develop and present cohesive GTM strategies for executive stakeholders.

• Coursera
• 14 weeks, 1 hour a week
• Self-Paced
• Paid Course

Coursera

CRM Analytics Fundamentals

Explore CRM data analysis to track lead progression, identify revenue bottlenecks, segment audiences, and design personalized automation workflows that improve conversion rates and customer engagement.

• Coursera
• 2 weeks, 1 hour a week
• Self-Paced
• Paid Course

Data Analytics for Students

Master data analytics with a five-step problem-solving framework, Excel skills, dashboard building, and critical thinking to turn raw data into actionable business insights.

• Coursera
• 4 hours
• Self-Paced
• Paid Course

Data Analytics: Dashboards vs. Data Stories

Master the art of choosing between dashboards and data stories, designing Power BI dashboards, crafting compelling narratives, and delivering evidence-backed recommendations that drive decisions.

• Coursera
• 5 weeks, 1 hour a week
• Self-Paced
• Paid Course