Marketing Analytics Courses

Unsupervised Learning and Its Applications in Marketing

Explore unsupervised learning techniques in Python for marketing insights. Uncover customer segments, reduce data dimensions, detect anomalies, and build recommender systems to drive data-driven marketing strategies.

• Coursera
• 21 hours 43 minutes
• Self-Paced
• Paid Course

Meta

GenAI in Data Analytics

81 ratings at Coursera

Explore GenAI's applications in business and data analytics, learning its functions, benefits, and ethical considerations while discovering ways to enhance data quality and streamline processes.

• Coursera
• 3 hours 28 minutes
• Self-Paced
• Paid Course

Introduction to Decision Science for Marketing

Learn principles of data analytics for marketing decisions, covering customer profiling, lifecycle marketing, personalized recommendations, and predictive strategies to optimize customer value and retention.

• Coursera
• 22 hours 38 minutes
• Self-Paced
• Paid Course

Big Data Analytics

Master Hadoop, Spark, and NoSQL technologies to process large-scale data, build ML applications, and derive actionable insights from high-volume streaming data for business advantage.

• Coursera
• 1 day 8 hours 13 minutes
• Self-Paced
• Paid Course

Introduction to Digital Marketing

81 ratings at Coursera

Discover the foundations of digital marketing, from audience targeting to channel strategies, analytics, and ROI measurement. Learn to leverage social media, email, PPC, and content marketing for business growth.

• Coursera
• 12 hours 6 minutes
• Self-Paced
• Paid Course

Predictive Analytics and Forecasting

Master predictive analytics tools including regression, classification, clustering, and forecasting to make data-driven business decisions and uncover customer behavior patterns.

• Coursera
• 2 days 15 hours 37 minutes
• Self-Paced
• Paid Course

Prescriptive Analytics

Master mathematical modeling and optimization techniques to transform business decision-making through prescriptive analytics using Excel-based tools and real-world case studies.

• Coursera
• 1 day 12 hours 28 minutes
• Self-Paced
• Paid Course

Text Mining for Marketing

Learn text mining techniques for marketing decisions. Analyze customer feedback, monitor brand reputation, and gain insights from unstructured data. Explore challenges, future trends, and ethical implications in this field.

• Coursera
• 20 hours 45 minutes
• Self-Paced
• Paid Course

Supervised Learning and Its Applications in Marketing

Learn to apply supervised learning techniques in marketing using Python, focusing on customer segmentation, churn prediction, recommendation systems, and predictive modeling to drive data-driven business decisions.

• Coursera
• 21 hours 53 minutes
• Self-Paced
• Paid Course

Coursera

Effective Marketing in the Global Marketplace

70 ratings at Coursera

Learn strategies to connect with diverse global audiences, craft compelling value propositions, build brand identity, and implement effective marketing campaigns for international business growth.

• Coursera
• 3 hours 1 minute
• Self-Paced
• Paid Course

Unilever

Implementing Supply Chain Analytics

67 ratings at Coursera

Discover how to implement analytical methods and supply chain models for efficient decision-making, optimizing flow, and identifying improvements in various business scenarios.

• Coursera
• 19 hours
• Self-Paced
• Paid Course

Fundamentals of Analytics on AWS

66 ratings at Coursera

Explore data-driven decision-making in media using AWS analytics services. Learn about big data concepts, machine learning, and modern data architecture for operational efficiency.

• Coursera
• 2 hours 3 minutes
• Self-Paced
• Paid Course

Applied Statistics for Data Analytics

62 ratings at Coursera

Gain insights into foundational statistics, from descriptive analysis to hypothesis testing, while mastering practical techniques for extracting meaningful insights from data through hands-on examples.

• Coursera
• 1 day 10 hours 46 minutes
• Self-Paced
• Paid Course

Credential

AI for Business: Branding, Creative Content, and Marketing

63 ratings at Coursera

Master AI-powered branding, content creation, and marketing through hands-on training with ChatGPT, Canva, HeyGen, and Eleven Labs to transform your creative workflow.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 4 courses

EDUCBA Credential

Digital Marketing Dynamics: Strategy & Case Studies

63 ratings at Coursera

Master essential digital marketing skills through interactive case studies, multi-channel campaign design, and data-driven strategies across major social platforms.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 3 courses