Marketing Analytics Courses

Supply Chain Analytics

326 ratings at edX

Master and apply the core methodologies used in supply chain analysis and modeling, including statistics, regression, optimization and probability ​- part of the MITx Supply Chain Management MicroMast

• edX
• 15 weeks, 8-12 hours a week
• Self-Paced
• Free Online Course (Audit)

Case Study: HR Analytics in Power BI

4089 ratings at DataCamp

Apply Your Skills with a Power BI Case Study In this Power BI case study, you will be exploring a dataset for a fictitious software company called Atlas Labs.

• DataCamp
• 3 hours
• Self-Paced
• Free Trial Available

Business Analytics Capstone

780 ratings at Coursera

Tackle adblocking for a fictional search and content company: write a problem statement, recommend a data-driven strategy, and plan how to measure its effects.

• Coursera
• 5 weeks, 3 hours a week
• Self-Paced
• Paid Course

AI Applications in Marketing and Finance

503 ratings at Coursera

Examine AI across the customer journey and finance: personalization algorithms at Netflix and Amazon, supervised and unsupervised fraud detection, corporate credit ratings, and risk assessment with KPIs.

• Coursera
• 4 weeks, 2 hours a week
• Self-Paced
• Paid Course

Retail Marketing Strategy

301 ratings at Coursera

Shift retailing from product-focused to customer-focused: apply the Kahn Retailing Success Matrix to omnichannel strategy, customer experience, and purpose-driven branding at Amazon, Walmart, and Target.

• Coursera
• 4 weeks, 2 hours a week
• Self-Paced
• Paid Course

Intro to Data Analytics, SQL, and EDA Using Python

Walk the full data analytics process: define the problem, query relational databases with SQL, then load, clean, summarize and visualize data using pandas and NumPy.

• Coursera
• 3 weeks, 6 hours a week
• Self-Paced
• Paid Course

Intro to Predictive Analytics Using Python

Build predictive models in Python: fit and evaluate linear and logistic regression, grow decision trees and random forests, and cluster unlabeled data.

• Coursera
• 3 weeks, 4 hours a week
• Self-Paced
• Paid Course

Emoji Marketing Mini-Course

15 ratings

Learn to use emojis in marketing: trace their history, pick emojis that fit your brand, avoid overuse, weigh SEO impact, and study ten brand campaigns.

• Semrush Academy
• 16 minutes
• Self-Paced
• Free Certificate

Ahrefs

YouTube SEO - Video Marketing

15 ratings

Learn how to rank your videos on YouTube search. This playlist contains actionable tutorials on performing techniques like YouTube keyword research, editing your videos for high engagement, and more videos on the way.

• YouTube
• 1 hour 30 minutes
• Self-Paced
• Free Video

Career Certificate

Data Analytics Certification

10540 ratings at Noble Desktop

Build a complete data analytics skill set across Excel, SQL, Tableau, and Power BI while automating reporting workflows.

• Noble Desktop
• 66 hours
• Self-Paced
• $2,995.00

Career Certificate

Business Analytics

18439 ratings at Coursera

Learn how data analysts describe, predict and inform business decisions across customer, operations, people and accounting analytics, then interpret a data set to recommend business strategy.

• Coursera
• 8 weeks, 10 hours a week
• Self-Paced
• Paid Course
• 5 courses

Business Analytics with Excel: Elementary to Advanced

4065 ratings at Coursera

Model business decisions in Excel: build linear, integer, and nonlinear optimization models, run what-if analysis, fit regression curves, and solve transportation and assignment problems with Solver.

• Coursera
• 6 weeks, 4 hours a week
• Self-Paced
• Paid Course

Using HR Analytics to Drive Decisions and Fair Processes

1 rating

Use HR data to frame decisions, investigate employee relations concerns fairly, and close cases with clear, integrity-focused communications.

• CodeSignal
• 1 hour
• Self-Paced
• Free Certificate

Career Certificate

Sports Performance Analytics

287 ratings at Coursera

Build predictive models from MLB, NBA, NHL, Premier League, and IPL data, replicate Moneyball with statistical models, apply the Linear Probability Model, wearables data, and machine learning.

• Coursera
• 16 weeks, 10 hours a week
• Self-Paced
• Paid Course
• 5 courses

UX Research at Scale: Surveys, Analytics, Online Testing

214 ratings at Coursera

Design and run a UX survey while learning web analytics, A/B and multivariate tests, and remote unmoderated studies to gather insights from large user populations.

• Coursera
• 8 weeks, 2 hours a week
• Self-Paced
• Paid Course