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This 37-minute Google session guides developers through tracking Google Wallet pass lifecycle events using API callbacks. Learn how to go beyond simple issuance metrics by setting up callback URLs, interpreting data sent when passes are added or deleted, and implementing server-side logic for real-time pass counting. Discover practical techniques for maintaining accurate pass inventory tracking with insights from speaker Edson Yanaga. Perfect for developers wanting to understand how many of their passes are actually being used rather than just how many were issued.