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This conference talk by Chris Pruett, Director of Games at Meta, examines the evolving landscape of virtual and mixed reality development. Gain insights into the growing VR/MR games market, changing customer behaviors, and future industry trends. The presentation covers ecosystem definitions, developer concerns, evolution of the Meta Horizon Store and hardware, Quest 3S sales patterns, audience demographics, content trends, platform improvements, and investment opportunities. Learn about updates to Horizon Worlds, Oculus Ignition, and Oculus Publishing investments, followed by an interactive Q&A session. Explore developer success stories and discover how to position your projects for success in this expanding market.
