Learn how to optimize service level objectives (SLOs) for revenue generation in this 17-minute conference talk from DevOpsDays Tel Aviv. Explore real-world examples from a large-scale system handling 500,000 HTTP requests per second across seven data centers, where meeting service level agreements (SLAs) intersects with business value. Discover three custom-built Java infrastructure systems that dynamically evaluate feature values and resource allocation to maximize revenue potential while maintaining performance standards. Gain insights into balancing response time requirements with revenue optimization, understanding when breaking SLA thresholds might be worth the business trade-off, and implementing RPM-oriented SLOs that prioritize valuable responses within service constraints.