Coursera Flash Sale
40% Off Coursera Plus for 3 Months!
Grab it
Discover how ServiceNow revolutionizes Go-To-Market strategies through AI integration using Databricks in this 24-minute conference talk. Learn how the company transforms every stage of the deal journey, from identifying high-value leads to generating hyper-personalized outreach and pitch materials through seamless AI implementation. Explore the dramatic efficiency gains achieved by reducing data processing times by over 90%, compressing workflows from full-day operations to just 30 minutes using Databricks technology. Understand how this unprecedented processing speed enables faster deployment of AI-driven GTM initiatives, providing sellers with real-time insights that accelerate deal velocity and drive business growth. Examine the role of Agentic AI as a game-changer in enterprise Go-To-Market strategies and see how ServiceNow and Databricks are pioneering the future of AI-powered sales operations. Gain insights from Senior NLP Data Scientist Amulya Gupta and Senior AI Product Management professional Mili Merchant as they share practical implementation strategies and real-world results from ServiceNow's AI transformation journey.
