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Explore Microsoft's comprehensive database portfolio in this 47-minute conference session from Microsoft Ignite 2025, designed specifically for partners to help customers select optimal Azure database solutions. Learn about the top use cases for each managed database product in Microsoft's portfolio and discover effective strategies for demonstrating the value of co-locating databases on Azure alongside other workloads including AI, analytics, and applications. Gain insights into how Azure database solutions support both enterprise application migration and modernization from on-premise environments to the cloud, as well as the development of cutting-edge AI applications. Master the art of pitching Azure database services to customers across various scenarios, whether they're looking to migrate existing systems or build new cloud-native solutions. The session covers practical guidance for partners on positioning different Azure database offerings based on specific customer requirements and use cases. Presented by Shireesh Thota, Jesse Sullivan, and Mike Thomsen, this intermediate-level breakout session provides actionable knowledge for Microsoft partners to better serve their customers' database needs while maximizing the benefits of Azure's integrated platform approach.
