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Packaging Design ProTips - Designing for Welly Gummy Multivitamins - Part 1

Adobe via YouTube

Overview

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This course follows a designer creating packaging for a gummy multivitamin brand. It covers dielines, mockups, color psychology, typography, Illustrator techniques, packaging concepts, and communicating ideas to clients.

Syllabus

Start
Introduction of Tanya
Project overview
What is a pantone color?
Work begins
What is a box dieline?
Where does Tanya find mockups
What are the standard text sizes for packaging design?
The psychology of choosing colors
using the pen tool
What hardware does Tanya use to design
what is Tanya’s favorite part of the creative process VS her least favorite
Editing shapes to create unique elements
Experimenting with contrasting colors
How to communicate your ideas to clients
How did Tanya begin in packaging design
The Welly project recap
What will Tanya be working on tomorrow?

Taught by

Adobe Creative Cloud

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