Learn about social engineering and phishing techniques through a conference talk that examines two real-world criminal cases - a kidnapped daughter and a fake DJ scenario. Explore the methodical process criminals use to identify and exploit vulnerabilities in potential targets, including victim profiling, attack preparation, and financial reward mechanisms. Gain insights into the psychology of attackers and understand why current cybersecurity approaches may be insufficient in preventing these crimes. Discover key techniques used by criminals to maintain victim engagement throughout an attack, and examine the complexities of money laundering operations that follow successful scams. Analyze how cybersecurity professionals can better protect targets by understanding criminal psychology and adapting their defensive strategies accordingly.