Learn the fundamentals of user-centered design in this guest presentation that emphasizes putting end users first when building websites. Discover the craft of user experience design and explore practical approaches to creating websites and web experiences that effectively meet real user needs. Gain insights into design methodologies that prioritize user research, understanding user behaviors, and implementing design solutions that enhance usability and user satisfaction. Understand how to shift from designer-centered thinking to user-focused approaches that result in more effective and meaningful digital experiences.