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Google Analytics 4 Tutorial for Beginners - Installation, Interface, Reports and Conversions (2025)

Analytics Mania - Google Tag Manager & Analytics via YouTube

Overview

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Master the fundamentals of Google Analytics 4 in this comprehensive tutorial that covers essential aspects from installation to advanced features. Learn how to navigate the admin panel, set up data streams, and implement proper installation procedures. Explore standard reporting capabilities, discover the power of explorations for in-depth data analysis, and understand event tracking mechanisms. Get hands-on experience with finding and analyzing event data through explorations, making it perfect for beginners looking to establish a strong foundation in web analytics. Through detailed demonstrations and practical examples, gain the skills needed to effectively track, measure, and analyze website performance using GA4's latest features and capabilities.

Syllabus

- Intro
- Getting started
- Overview of the admin panel
- Data streams
- Install Google Analytics 4
- Standard reports in Google Analytics 4
- Explorations in Google Analytics 4
- Event tracking in Google Analytics 4
- Finding event data in explorations
- Final words

Taught by

Analytics Mania - Google Tag Manager & Analytics

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