Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

YouTube

Google Analytics 4 Set Up and Conversion Tracking - Complete Beginners Guide

Andrew Hubbard via YouTube

Overview

Google, IBM & Meta Certificates – 40% Off
One Coursera Plus subscription covers most Professional Certificates on Coursera.
Unlock All Certificates
This beginner course shows how to set up Google Analytics 4 with Google Tag Manager, configure conversion events, add UTM parameters to Facebook and Instagram ads, link domains, and view campaign data in GA4.

Syllabus

00:00 - - Why You Need To Upgrade To GA4
- 2:43 - Step 1: Set Up Your GA4 Account
02:44 - - Step 2: Set up Google Tag Manager
09:17 - - Step 3: Configure GA4 Conversion Events
22:41 - - Step 4: Add UTM Parameters to Your Facebook Ads
25:56 - - Step 5: Set Up Cross-Domain Linking
- Step 6: Viewing Your Data in GA4

Taught by

Andrew Hubbard

Reviews

Start your review of Google Analytics 4 Set Up and Conversion Tracking - Complete Beginners Guide

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.