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AI Adoption - Drive Business Value and Organizational Impact
Overview
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Learn email marketing automation fundamentals through this comprehensive 57-minute tutorial designed for beginners entering the field in 2025. Master the essential strategies and tools needed to streamline email campaigns, boost engagement rates, and drive meaningful conversions using modern automation techniques. Set up your Omnisend account from scratch and navigate the platform's core features, including creating effective opt-in forms to capture leads and build your subscriber base. Design and execute targeted email campaigns that resonate with your audience while implementing sophisticated automation workflows that nurture leads and customers throughout their journey. Explore various pricing plans to determine the most cost-effective solution for your business needs and budget constraints. Gain practical, hands-on experience with real-world examples and step-by-step guidance that will position you to maximize your email marketing efforts and stay competitive in the evolving digital landscape.
Syllabus
Intro 00:00
Create Omnisend Account 03:26
Create Forms 11:37
Email Campaigns 26:35
Email Automation 41:12
Pricing Plans 55:55
Outro 56:48
Taught by
Darrel Wilson