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YouTube

Ford's CEO on the Essential Economy and Its Untapped Potential

The Aspen Institute via YouTube

Overview

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Explore the critical role of hands-on workers and essential businesses in the modern economy through this 50-minute conference talk featuring Ford CEO Jim Farley in conversation with Walter Isaacson at the 2025 Aspen Ideas Festival. Delve into a comprehensive discussion about the often-overlooked sectors that perform the manual and technical jobs society depends on daily, from manufacturing and logistics to skilled trades and service industries. Examine the untapped potential within these essential economic segments and discover how strategic innovation and productivity improvements could transform these vital sectors. Learn about the challenges facing blue-collar workers and essential service providers, while gaining insights into potential solutions that could enhance both worker conditions and economic output. Understand the intersection of technology, policy, and business strategy in supporting the backbone of the American economy, as discussed by one of the automotive industry's leading executives and a renowned biographer and journalist.

Syllabus

Ford’s CEO on the Essential Economy and Its Untapped Potential

Taught by

The Aspen Institute

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