Overview
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Join R/GA global chief creative officer Tiffany Rolfe in this 18-minute Web Summit talk as she explores the future of commerce and creativity in a world where the line between marketing and purchasing has disappeared. Discover how commerce is now integrated into all digital channels, yet many experiences remain generic. Learn about the unprecedented opportunities to stand out in an AI-powered landscape and how to transform ordinary transactions into inspirational experiences.
Syllabus
Everything everywhere all at once: The future of commerce & creativity
Taught by
Web Summit