Explore the process of designing a conceptual brand identity in this comprehensive 56-minute video tutorial. Learn how to develop a credible portfolio project that attracts clients, starting with strategy and mood board creation. Follow along as the instructor demonstrates the sketching process, logo refinement, color testing, and creation of illustration sets and graphics. Discover techniques for creating effective mockups and presenting your final brand identity design. Gain valuable insights into the step-by-step approach of building a professional graphic design portfolio piece, from initial concept to polished presentation.