Data-Driven Culture in the Era of AI - What Still Matters?

Explore the evolving role of data-driven culture in an AI-dominated landscape through this 23-minute conference talk by thought leader and advisor Mirna Malaeb at DSC MENA 25. Examine how organizations can adapt their data cultures to maintain competitiveness, trustworthiness, and strategic alignment as artificial intelligence transforms the way insights are generated, decisions are automated, and data is processed at unprecedented speeds. Discover how AI is fundamentally reshaping data literacy requirements, decision-making processes, and governance frameworks within modern organizations. Learn why human-centered strategy remains critically important even as AI capabilities continue to expand, and understand the key elements that still matter when building and maintaining effective data cultures in an AI-powered world. Gain insights into balancing automated AI-driven processes with human oversight and strategic thinking to create sustainable competitive advantages in the digital age.