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Building Alice's Brain - An AI Sales Rep that Learns Like a Human

AI Engineer via YouTube

Overview

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Learn how to build an AI sales representative that learns and performs like a top human sales rep in this 22-minute conference talk from the AI Engineer World's Fair. Discover the technical architecture behind Alice, an AI SDR at 11x that generates outbound emails with human-level nuance and context by training on company materials like pitch decks, PDFs, websites, and call recordings. Explore the complete knowledge base system that enables customers to onboard their AI agent as simply as uploading documents, including detailed coverage of the ingestion pipeline, storage and retrieval technologies with their respective tradeoffs, and how Alice leverages this knowledge base to drive high-performance email outreach at scale. Gain insights from Sherwood Callaway, Engineering Manager at 11x, and Satwik Singh, Member of Technical Staff, as they share their experience building a production AI system that handles over 1 million prospect interactions monthly across 300+ customers while maintaining consistent performance and generating eight figures in ARR.

Syllabus

Building Alice’s Brain: an AI Sales Rep that Learns Like a Human - Sherwood & Satwik, 11x

Taught by

AI Engineer

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