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Udemy

Ultimate Guide to Email Marketing

via Udemy

Overview

Highly detailed email marketing course with 8 free valuable tools to generate traffic, subscribers and sales.

What you'll learn:
  • Start email marketing with almost free of cost.
  • Send up to 62,000 emails for free.
  • Discover what is an email spam and what is not a spam.
  • Identify what you should do and should not do when emailing in US, UK, EU, Asia and other major countries.
  • Build a huge email database and learn how to keep them clean.
  • Design effective email messages that people want to open and read.
  • Get your emails into the Inbox, NOT Junkbox.
  • Avoid being blacklisted.
  • Track results of your email messages.
  • Check your reputation as email marketer.

Learn how to start email marketing WITHOUT paying for tools or software. Ok, so you might need to spend a little ona domain name and hosting awebsite, but that's it! You'll be using industrial-gradetools like Amazon AWSSES, MailChimp, WordPress, SendGrid,phpList and more without the fees.

Compared to other courses, this course offers lots ofdetailswith real-life examples and case studies. Some are from the instructor's 14years of experience as an entrepreneur. He ran his ownemail marketing campaigns without paying much.

His motto is"Idon't justteach you how to pass your driver's license test, I teach you how to drive".

He's not an instructor that tells you what others are telling him. He'steaching you based on hisown hard-earnedexperience as a real-life entrepreneur, mostly via trials and errors.

You can search for himon Wikipedia.

Note: There's a little bit of echo in the audio, but the instructor has fixed this issue in future courses.

Credit:Presentation slideused in this course is provided by SlidesCarnival for free.

Syllabus

  • Welcome to This Course
  • Introduction - Email Marketing Basics
  • Legality of Email Marketing
  • How to Collect Email Addresses
  • How to Build Email Newsletter Subscriber List With MailChimp and WordPress
  • How to Build Email Newsletter Subscriber List With MailChimp and Ontrapages
  • How to Design Effective Email Message
  • How to Design Email Newsletter Using MailChimp
  • How to Send Emails Using MailChimp
  • How to Avoid the Spam Box (JunkBox)
  • How to Verify Email Addresses
  • How to Send Mass Emails Cost Effectively
  • Getting Started With phpList For Free Email Marketing
  • How to Use phpList With SendGrid to Send Mass Emails
  • How to Use phpList With Amazon Simple Email Service (SES) to Send Mass Emails
  • How to Delist Your Mail Server IP From Blocklist

Taught by

Melvin Wong

Reviews

4.2 rating at Udemy based on 117 ratings

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