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Udemy

The Complete Digital Marketing Guide for Beginners

via Udemy

Overview

Digital Marketing, SEO, SMO, Social Media Marketing, Email Marketing, Google Ads, Online Business, Meta Ads, Canva,

What you'll learn:
  • Foundations of digital marketing and online branding. How to build a website or blog from scratch to sell online products
  • Search Engine Optimization (SEO) strategies Google Ads & Facebook/Instagram paid campaigns
  • Social Media Marketing across platforms Content creation and planning
  • Email Marketing and Automation Affiliate & Influencer Marketing to grow your business
  • Analytics and campaign performance tracking Marketing strategy planning + capstone project
  • You will learn social media marketing using all of the most popular social media platforms to grow your business
  • ORM, Video Marketing, canva, Invideo, Capcut Shoopify, Woocommerce, Social Media Advertising, Affiliate Marketing, you tube Basics

In today’s digital-first world, marketing has evolved far beyond traditional tactics. Whether you're an aspiring entrepreneur, a job seeker, a freelancer, or simply curious about how brands grow online—this course is your all-in-one roadmap to mastering digital marketing from scratch.

The Complete Digital Marketing Guide for Beginners is designed to give you practical, hands-on knowledge of the most in-demand online marketing tools and strategies. From setting up your own website and building your online presence, to SEO, Google Ads, social media marketing, content creation, email campaigns, and beyond—this course covers everything you need to build your digital brand, launch an online business, or start a marketing career.

You'll get 20 structured modules, real-world projects, downloadable templates, and guided walkthroughs using tools like Google Analytics, Facebook Ads Manager, Mailchimp, Canva, and WordPress. No prior experience required—just your curiosity and willingness to learn.

Whether you want to become a freelancer, work in a marketing agency, grow your small business, or generate passive income—this course is your launchpad into the digital marketing world.

Join thousands of learners and future-proof your skills. Start building your online success story today.

Intended Learners:

  • Absolute beginners curious about digital marketing

  • Aspiring digital marketers, bloggers, or influencers

  • Entrepreneurs or small business owners

  • Students & career changers

  • Freelancers looking to add digital skills to their portfolio

Course Highlights:

  • 20 beginner-friendly modules

  • Learn with real-world tools (Google Ads, Canva, SEMrush, Mailchimp, etc.)

  • Step-by-step projects and templates

  • SEO, Social Media, Email, Affiliate, YouTube, Automation

  • Build your personal brand or online business

  • Certification upon completion


Syllabus

  • Introduction
  • Introduction to Digital Marketing
  • Understanding the Marketing Funnel
  • Branding and Online Positioning
  • Website Planning and Development
  • Content Marketing
  • SEO - Search Engine Optimization
  • Search Engine Marketing (SEM)
  • Social Media Marketing (SMM)
  • Social Media Advertising
  • Email Marketing
  • Influencer & Affiliate Marketing
  • Video Marketing
  • Mobile Marketing
  • Online Reputation Management (ORM)
  • E-commerce Marketing
  • Analytics and Reporting
  • Marketing Automation
  • Growth Hacking Basics
  • Freelancing & Career Path in Digital Marketing
  • Capstone Project + Certification

Taught by

Preeti Parmar

Reviews

4 rating at Udemy based on 248 ratings

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