Fashion, Textiles, Product Development & Merchandising (BHC-006) is a comprehensive course designed to provide students with fundamental and advanced knowledge of the fashion and textile industry. The course introduces the concepts of textile fibers, fabrics, garment construction, product development, fashion merchandising, and apparel marketing. It helps learners understand the relationship between fashion trends, textile materials, consumer demands, and merchandising practices in the global fashion industry The course focuses on the process of developing fashion products from design concept to final production and marketing. It includes the study of fabric selection, product planning, quality evaluation, sourcing, costing, branding, retailing, and merchandising techniques used in apparel industries. Students also gain knowledge about textile properties, fashion forecasting, apparel production processes, and product presentation. It prepares learners for career opportunities in garment industries, fashion houses, export units, textile industries, retail organizations, and fashion entrepreneurship.
