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Macquarie University

Strategising: Management for Global Competitive Advantage

Macquarie University via Coursera Specialization

Overview

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Leaders must have the ability to develop and deploy effective strategies. This specialisation will prepare you to be the strategic change-maker capable of enabling your organisation to compete into the future. You will learn: how to think strategically to make your organisation more competitive (Be Competitive); how crucial it now is for supply chains to effectively meet customer demands (Be Global); how to leverage technology and innovation to disrupt and reshape your organisation (Be Disruptive); and how to make a positive contribution to the world while effectively maintaining the bottom line (Be Sustainable).

Syllabus

  • Course 1: Supply chain management: Be global
  • Course 2: Innovation and emerging technology: Be disruptive
  • Course 3: Global sustainability and corporate social responsibility: Be sustainable
  • Course 4: Strategic management: Be competitive

Courses

Taught by

Associate Professor Edward Wray-Bliss, Associate Professor Ralf Wilden, Dr Mauricio Marrone and Dr Mehrdokht Pournader

Reviews

4.8 rating at Coursera based on 1474 ratings

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