Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Skillshare

Digital Marketing and E-Commerce with Generative AI  

via Skillshare

Write review

Overview

Google, IBM & Meta Certificates — All 10,000+ Courses at 40% Off
One annual plan covers every course and certificate on Coursera. 40% off for a limited time.
Get Full Access

In this course, embark on an 8–9-hour journey into Generative AI for E-commerce and Digital Marketing, where you'll uncover how it boosts efficiency by 25% and improves task quality by 40%. Tailored for marketers, content creators, and e-commerce enthusiasts, this course offers practical insights and hands-on experiences, catering to both novices and seasoned professionals.

Explore the prowess of ChatGPT, Midjourney, DALL-E, and other transformative tools like ClipDrop and Bhuman, delving into real-world applications. Learn to craft engaging content, master SEO strategies, implement personalized marketing, and enhance various tasks effortlessly with creative solutions.

Equip yourself with skills to navigate the dynamic landscape of Generative AI, understanding its impact on digital marketing and e-commerce. 

What You Will Learn:

  • Seamlessly integrate Generative AI into your digital marketing or e-commerce workflow, achieving a 25% increase in speed and a 40% improvement in quality results.
  • Understand key features and tips for optimal use of ChatGPT, elevating content creation skills to a new level.
  • Utilize DALL-E 3 and Canva in tandem with ChatGPT for visually stunning content creation, expanding your creative capabilities.
  • Develop proficiency in repurposing content and effectively utilizing GPT assistants.
  • Implement AI tools for SEO, execute keyword research, and employ personalized SEO strategies for a strategic approach to online visibility and optimization.

Why You Should Take This Class:

Enroll in this class to master digital marketing and e-commerce, gaining hands-on skills in content creation and various generative AI tools. This course caters to individuals from novice to pro, offering strategic insights, efficient automation techniques, and staying ahead with emerging Generative AI technologies for a thriving digital presence.

Who This Class is For:

This class is for anyone keen on leveraging generative AI in digital marketing and e-commerce. Ideal for beginners to professional learners, including digital marketers, content creators, and email marketers.

Materials / Resources:

To take part in this course, ensure you have a computer with internet access, and subscribed to ChatGPT and Midjourney. Create accounts for various generative AI tools such as Canva, Bhuman, and Clipdrop. Verify software compatibility and be prepared to explore and experiment with discussed concepts for a comprehensive learning experience.

Syllabus

  • Course Introduction and Outline
  • ChatGPT Overview
  • Content Creation Introduction and General Guidelines
  • Article Writing
  • Custom Writing Assistant Overview
  • Article Writing
  • Social Media Posts Writing
  • Video Posts Ideas & Generation
  • Repurposing Content
  • Intro to Image Generation and Analysis
  • Introduction to DALL-E 3
  • Image Editing with DALL-E 3
  • Introduction to Midjourney
  • Midjourney Commands
  • Midjourney Parameters
  • Midjourney Prompts
  • Image Editing with ClipDrop
  • Introduction to Canva Plugin
  • SEO and AI Tools Introduction
  • SEO Keyword Research
  • SEO Content Creation Assistant
  • SEO Content Creation
  • SEO Analysis
  • Advertisement Overview
  • Identifying Target Audience
  • Product Selling Angles
  • Writing Ads
  • Video Advertisement
  • Product Image Advertisement Ideas
  • Product Image Generation with Midjourney
  • Email Marketing Overview
  • Marketing Campaign Plans and Schedules
  • Drafting Email Campaigns
  • Promotional Emails
  • Email Analysis
  • Zapier Workflows Overview
  • Zapier Plugin
  • E-commerce with AI Introduction
  • Product and Market Research
  • Product Listing Details
  • Amazon Product Listing
  • Products Listing FAQs
  • Customer Reviews
  • Website Design Ideas and Product Infographics
  • Product Settings Ideas
  • Product Photoshoot Ideas
  • Introduction to Personalization with AI
  • Personalized Emails with SheetGPT
  • Personalized Images with Nifty Images
  • Personalized Videos with Bhuman
  • Product Designs with Ideogram and HelloCustom
  • Utilizing GPT Assistant
  • Voiceflow Use
  • Conclusion & Final Exercise

Taught by

Henry Learning

Reviews

5 rating at Skillshare based on 1 rating

Start your review of Digital Marketing and E-Commerce with Generative AI  

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.