Learn the fundamentals of social media management in professional environments through this comprehensive 10-hour course covering platform definitions, usage variations, and policy development. Master the creation and maintenance of effective social media policies while implementing robust security measures to protect organizational digital assets. Establish clear guidelines for company social media posts and navigate the complex landscape of social media benefits and potential risks. Explore the accountability cycle components and develop strategies to maximize the advantages of responsible social media practices in workplace settings.
Overview
Syllabus
- Learn the meaning of social media
- Learn different ways social media is used and altered
- Build and maintain a social media policy
- Keeping your social media secure
- Establishing rules for the social media company posts
- Discover the benefits and pitfalls of using social media
- Identify the components of the cycle of accountability
- Work toward achieving the benefits of accountability
Taught by
ECA Online