Surveys and Questionnaires for UX Projects

Introduction

• Getting good feedback

1. When to Use Surveys

• What surveys are good at telling you
• Hybrid survey methods
• Fitting surveys into your research plan

2. Creating Good Questions

• Know what you want to learn
• Different question types
• Common question mistakes
• Question order

3. Recruiting and Deploying a Survey

• Who to send your survey to
• Rewards and incentives
• How to send out a questionnaire

4. Using Different Survey Tools

• Online survey tools
• Demo of a survey creation tool

5. Analyzing and Reporting Results

• Reporting data
• Visualizing results
• Show what you learned

Conclusion

• Next steps