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Learn how to create stronger, clearer, more attention-grabbing designs by understanding the how, why, and when of layout and composition.
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Overview
Syllabus
Introduction
- Introducing the foundations of layout and composition
- What makes a successful layout?
- Using shape and line
- Color and its effect in layout
- Color and meaning in layout
- Making words work harder
- Why negative space is important
- Size matters: Choosing the right size
- Creating interest: Balance and tension
- The most important ingredient: Contrast
- Using scale for dynamic layouts
- Using repetition as a tool
- How to create harmony
- Hierarchy and understanding
- The beauty of symmetry
- The asymmetrical approach
- Square proportions and organization
- The magical golden section
- More golden section
- Applying the rule of thirds
- Defining the anatomy of a grid
- Identifying different types of grids
- How to choose the best grid format
- How to create a grid
- Working with a grid
- Exploring simplicity in layout
- When excess is good
- Consistency: Risks and rewards
- Surprising the viewer
- Rhythm across multiple pages
- How cropping images impact layout
- Combining words and images
- Unintended meaning with imagery and words
- Using images as compositional guides
- Using sequence with storytelling
- Breaking the rules
- Conclusion
Taught by
Sean Adams
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