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Design Thinking: Testing and Refining

via LinkedIn Learning

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Master the testing phase of the design thinking process by exploring testing purposes, categories, and methods. Find out how to use testing to learn about the user experience and apply feedback.

Syllabus

Introduction

What is design thinking?

1. Testing and Refining

Introduction to test and refine
Why we test
What we test
How we test to refine
Refining framework
Discovery refinement phases within agile
Challenge
Solution

2. Testing Methods

User studies
Usability testing
Remote or in-person
Moderated or un-moderated
What about AB, multi-variate, multi-arm bandit, oh my!

3. Deciding What Type of Testing

Learn how to decide
Testing to discover
Testing to learn
Testing to improve
Testing to innovate

4. Test and In this video, learn NOT Win

The testing mentality trap
The testing velocity delimma
Evolving from a winner takes all mentality
Conversion and conver$ion

5. Balancing Velocity and Learning

Learning loop
Quick wins
Learning quickly
Qualititative

Conclusion

Putting it all together

Taught by

Randall Elliott

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4.6 rating at LinkedIn Learning based on 229 ratings

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