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LinkedIn Learning

Customer Retention

via LinkedIn Learning

Overview

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Discover how to develop a customer retention strategy that helps you keep your customers loyal. Learn about a practical process that you can implement in your own business.

Syllabus

Introduction
  • Retaining customers
1. Key Ingredients for Customer Retention
  • How to calculate the customer lifetime value
  • Make customer follow-up meaningful, memorable, and personal
  • Learn consistency over quantity
  • Prevent customer loss
2. Driving Revenue Growth through Customer Retention
  • Develop your customer retention strategy
  • Identify your most valuable customers
  • Leverage customer data
  • Learn to observe behavioral changes
  • Bring back lost customers
3. Customer Relationships: The Nuts and Bolts
  • When and how to use automation properly
  • Use the appropriate reason
4. Foolproof Customer Retention Activities
  • Learn the Pick-3 process
  • Call three high-value clients
  • Send three handwritten notes
  • Check-in on three new clients

Taught by

Noah Fleming

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4.8 rating at LinkedIn Learning based on 794 ratings

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