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Building Online Communities

via LinkedIn Learning

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Overview

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Discover how to build an online community for your business. Get tips for engaging loyal customers and fans on social media and building active, vibrant groups.

Syllabus

Introduction

Online community building
Why build your communities online?

1. Planning for Building a Community Online

Marketing demographics of your community
Time needed for community building
Which social platform is best
Visual aspects of the online community
How to start a community from scratch
How to revive an older community

2. Content Creation for Online Communities

Create a content calendar
Promoting your community via podcast
Leveraging guest contributors

3. Building Engagement in Online Communities

How to create webinars or online meetups
Community-focused live events or meetups
Hashtags and online discussion
Follow up with your community

4. Giving Back to Your Community

Giving back to your community

Taught by

Goldie Chan

Reviews

4.7 rating at LinkedIn Learning based on 256 ratings

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